Land Rover- The Crazy Family
In developing a brand campaign for Land Rover, we found that little voice that we hear at the end of every great journey. What would happen if I stay?
The decision to stay was a surprise. But then again so were the kids.
Writer: Ian Lindsey | Art Director: Gina Senese | Photography Courtesy of Steve Bonini
Who says you need a home to homeschool?
They'll call you the crazy family. Finally.
The Crazy Family Promotional Pamphlet
A "How To" for telling your kids you're never coming back from vacation. This pamphlet would be displayed in dealerships or mailed out as a promotion.
“Ian would never tell you, but this campaign won a Silver Addy for Integrated Advertising- Consumer Campaign in 2017.”